In this case, you would want to avoid a win-lose situation.
1. You would want a win-win (where both parties feel as though they are gaining something from the transaction).
2. You can never go into an international negotiation with the same mentality as you would for in the US. Every culture is different and you should be aware of those differences.
3. You should not move too quickly between subjects. You should always ensure all parties understand and agree, which may take time.
At the Saint Francis Hospital, an adult education director
uses What-if analysis to evaluate the interactions of
variables that contribute to the profitability of various potential seminars. A
What-If Analysis is the process of altering the values in cells to see how
those changes will affect the outcome of formulas on the worksheet.
Answer:
The answer is: Cultural environment
Explanation:
Cultural environment is the set of values, behaviors, attitudes, customs and aspirations of people.
They are continuously changing and evolving, for instance 100 years ago gays weren´t allowed to marry, in many places being gay was outlawed. All businesses should change their marketing strategies to reflect cultural changes. Imagine if the TV ads from the 1980s were still running today, many would be considered scandalous, misogynistic or sexist.