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OLEGan [10]
3 years ago
11

(1) A(n) _____ is a group of people or organizations for which an organization designs, implements, and maintains a marketing mi

x intended to meet the needs of that group, resulting in mutually satisfying exchanges.
Business
1 answer:
Doss [256]3 years ago
4 0

Answer:

Target market

Explanation:

A TARGET MARKET is a group of people or organizations for which an organization designs, implements, and maintains a marketing mix intended to meet the needs of that group, resulting in mutually satisfying exchanges.

Target market refers to a group of people who are most likely to purchase a company's product. They are potential customers to whom a firm wants to sell it's product and services.

Target market includes specific customers to whom a firms efforts of marketing is directed. The target market Customers possess similar characteristics such as age, income level, location and lifestyle.

A firm need to segment the market using various factors such as gender, income level, age and focus on a particular group. This helps the firm to strategize better on how to satisfy the target Customers.

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nordsb [41]

Answer:

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