Answer:
True
Explanation:
Consumer culture is represented by commonly held social beliefs which decide as to what is most satisfying for a society as a whole. Such a culture determines and shapes consumers activities, buying behavior and preferences.
For instance, every society has it's own culture which is formed by the interplay of social rank, societal income as a whole, the social background of it's residents, etc.
These commonly held beliefs by all societies taken together would shape cultural values.
Cultural values differ from society to society since every society follows different culture which leads to formation of different values. So American culture would differ from Indian culture and thus the values shall differ too.
Values are shaped by the societal customs, beliefs and commonly followed practices. Such values exist within a social group and act as guiding principles towards morally right action.
