Question

"Sally is in charge of erecting billboards along highways. The billboards display the logos of newly launched brands in the market. She believes that although drivers might not stop their vehicles and read the ads, they might notice the ads just enough for them to make an impact. In this scenario, the drivers might engage in _____."

Answer 1

Answer:

preattentive processing

Explanation:

Preattentive processing -

It refers to the unconscious information , which can be adapted by the environment  , is referred to as preattentive processing .

It refers to the information or the facts that are usually present or adapted by the minds .

The information or data need not be learned again or revised .

As it is a human behavior to connect the things with some predefined knowledge or thoughts .

Hence , from the given scenario of the question ,

The correct term is preattentive processing .