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sergey [27]
3 years ago
6

Refer to Scenario 9.1. On the website, Sampson encourages users to ask questions and provide their input. He also provides conta

ct information for his firm if users would like it to represent them. Sampson actively monitors the site so he can immediately answer questions or comments that Internet users pose. He wants users to feel comfortable expressing their needs directly. This involves which characteristic of digital marketing?
a. addressability
b. interactivity
c. accessibility
d. control
e. connectivity
Business
1 answer:
Alex17521 [72]3 years ago
3 0

Answer:

B. Interactivity

Explanation:

Interactive marketing is a one to one form of marketing that focuses on individual customers and prospects actions. With digital marketing, customers interacting or communications with companies about their product is made easier. The companies get feedbacks from the customers or users on what they feel about the product. In this scenario, Sampson is able to interact with the customers to enable to customers feel comfortable and assured about their product use. With communication ease like this, companies are able to best understand their customer needs and are able to tailor such needs on their products for general improvements of customer satisfaction.

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Healthy Snacks has a target capital structure of 60 percent common stock, 3 percent preferred stock, and 37 percent debt. Its co
Ivenika [448]

Answer:

WACC = 12.45%

Explanation:

WACC= cost of equity * weight + cost of pref. equity * weight + cost of debt * weight * (1 - T)

WACC = 0.6 * 16.8 + 0,03 * 11.4 + 0,37 * 8.3 * (1 - 0,34)

WACC is the weighted average of the costs of the company, so it is necessary to multiply the weight of each source of capital (equity, preferred equity and debt) for its corresponding cost. Debt has a partiuclarity and is that it is before taxes so it becomes a tax shield for the company and taxes in fact reduce the cost of debt, for that reason we also multiply the cost of debt by  (1 - T)

5 0
4 years ago
Information collected from online databases is an example of ________ data. A) observationalB) experimentalC) primaryD) secondar
ikadub [295]

Answer:

The correct answer is letter "D": secondary.

Explanation:

Secondary data is the information gathered by other individuals or organizations and is used as a reference in studies or researches. This type of data is typically easy and cheap to obtain because does not imply establishing a team to collect the information needed and can be found in accessible places such as libraries or even on the internet.

8 0
4 years ago
Sari, a movie theater manager, recently implemented a policy stating that workers who are willing to work a double shift on Frid
e-lub [12.9K]

Answer:

soldiering

Explanation:

According to Taylor, is the slow working because the workers who are paid the same amount , will work at the slowest pace. Giving bonuses is a way to mitigate this.

8 0
3 years ago
Read 2 more answers
Jensen Company has a contribution margin ratio of 45%. This means that its variable costs are 55% of sales. True False
Sergeeva-Olga [200]

Answer:

Jensen company has a contribution margin ratio of 45%. This means that its variable costs are 55% of sales.

This statement is true

Explanation:

Contribution margin ratio is the ratio of contribution to sales. Since the contribution margin ratio is 45%, it implies that variable costs are 55% of sales.

5 0
3 years ago
Alana lives in a country in which the government does not impose quotas on what can be imported or on what businesses can produc
Elis [28]

Answer:

Free-market

Explanation:

As Alana can import without paying quotas to the government the economy i nthis country is of free-market. The government doesn't try to restrict their citizens from the goods and services offered fro manother countries.

Same is true for the sale of national product to abroa,there is no qupta, tariff or additional cost involved in trade thant those generated from the transactions. It is tax-free to import and export

5 0
4 years ago
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