An auto designer chooses to devote his efforts to design an automobile that is the safest vehicle possible. He does so because h
e wishes to save lives and prevent disabling injuries. He believes he and his employer have a duty to provide the public with the safest possible vehicle. The designer's approach to ethical decision-making is best characterized as:
Deontological: In moral philosophy, the term "deontological" is also referred to as deontology, and is described as the "normative ethical theory" that signifies that the "morality" of a specific action needs to be based on whether that specific action itself is considered as wrong or right under a particular series of rules, instead of basing on the result of that action.
In the question above, the designer's approach to ethical decision-making is best characterized as deontological.