Across mass marketing, niche marketing, and one-to-one marketing, the underlying method of dealing with heterogeneity is the same: focus on smaller group such that the needs of each group are similar until the focus reaches individual customer.
<h3>What is the mass marketing?</h3>
Mass marketing is used to refer to the type of marketing that is done on a large scale. In this type of marketing, the producers would have to ignore the segments that may exist in the market.
Hence they would have to market the product to the entire market so that it gets to a larger audience hence it may bring about a greater market for the producer.
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Answer: Repeat
Explanation:
When the customers are adopting the product permanently and use in their daily life routine then, they known as the repeat purchasers. The repeat purchaser basically purchase the products very frequently.
The process of repeat purchasing basically indicate that the customer loyalty towards the particular brand and it maintain the customer relationship.
Therefore, if more than 60% of men purchasing the product Gillette fusion razor then they known as the repeat purchaser as they adopted the given product permanently.
Answer:
Check the explanation
Explanation:
Patents and Copyrights are amortized based on their useful life, not their legal life
It should be noted that Goodwill is not amortized
1. Debit 'Amortization Expense - Copyrights' $15,900 [($79500/ 5)]
Credit 'Copyrights' $15,900
2. Debit 'Amortization Expense - Patents' 18,800 [($112,800 / 5 ) x (10 /12 )]
Credit 'Patents' $18,800
.3. No entry
Answer:
True
Explanation:
Consumer price index measures the changes in price level of a basket of goods.
If consumer price index falls if means price level has fallen , goods become cheaper and the same amount of money can buy more quantities of goods and services.
Conversely if consumer price index rises, price level has increased, goods and services become more expensive and more amount of money would be needed to maintain the same level of consumption.
CPI is calculated as cost of basket of goods in a given year / cost of basket of goods in a base year
I hope my answer helps you
