The scene from The Alchemist best supports this statement is While in Africa, the crystal merchant explains how life will change if they begin to sell tea in the shop.
Explanation:
As the business starts growing with the ideas of the merchant he explains to the owner of the shop that everything can be used as a connection to create a whole, selling tea for example is connecting the satisfaction that the possible customer will feel after arriving really tired of the place and having the chance to relax they will see everything with a brighter view at that would make the product more attractive to them.
