Answer: While researching the topic of advertising, I happened upon an infographic on How Advertising Makes Us Buy. The infographic below opens with the notion that companies are rich and have piles of money and they use it to manipulate their poor audience. I think that’s a rather disturbing, unfortunate, and unlikely notion.
The first notion that only rich companies advertise is a bizarre idea. Our company is not wealthy and, in fact, had a couple years of losses – yet we still advertised. Advertising, especially via digital channels, is very affordable. You can deposit $100 into any social or search engine pay per click account and push some highly targeted advertisements to drive awareness to your business.
Attitudes on business don’t align well with the actual statistics in a social media world. About a quarter of all businesses fail within the first two years according to multiple studies. While people believe the average company makes a 36% profit margin, the average profit margin for the most recent quarter was 7.5% and the median profit margin was 6.5%.
Angie’s List, for example, continued to operate at a loss while spending $80 million on marketing – with a large portion of that going to the television commercials you repeatedly see on television. While a public company that’s increasing revenue quarter over quarter, they’re hardly rich. Not only are they not rich, but they’re also not advertising to make their customers feel rich. Angie’s List provides a service to protect home services customers from getting ripped off from the plethora of shady providers out there.
Advertising works on different levels; it’s not as simple as trying to get someone to buy something. Over the last decade of content, search, and social marketing, I believe companies are becoming more keen to the fact that advertising needs to be much deeper than manipulating a consumers’ insecurities. Targeted advertising on consumers who are similar to your audience increases profitability by acquiring and keeping great customers.
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President grant was trying to save his face from the scandals that was uproaring about him thinking if he gets to the barrel his scandal will end. President grant was not corrupt but he was surrounded by corrupt individual and he was attempting to run away from his problems.
If he focus on the scandal he would not be able to focus on the reconstruction effort. This eventually affect his governance has he not trusted by his own people again.
<span>Rivers linked the Byzantines to the Russians. Trade occurred between the two cultures, so the Russians got supplies and ideas they would not have otherwise gotten.Trade brought Kiev into the Byzantine's influence. Also, the Byzantines had a strong hand in the Eastern Orthodox church, which converted Slavs via missionaries.</span>
Statements that show why Daniel Ellsberg was important in the Vietnam Era include:
- He compiled papers that revealed information about the government's role in the war effort.
- He was a researcher who wrote a best-selling history of the Vietnam War.
<h3>What did Daniel Ellsberg do?</h3>
Daniel Ellsberg was pivotal to the American public knowing about what the government did during the Vietnam War. He did this by compiling various papers to show government actions in Vietnam.
He also authored a book on the history of the Vietnam War which was so informative that it was a best-seller.
Find out more on Daniel Ellsberg at brainly.com/question/2936810.
