Question

When Ahmed arrived at work on​ Monday, he noticed that several new employees had been hired. One of the new hires seemed to be talkative and without the benefit of​ walls, the sound really carried. Based on this​ behavior, Ahmed assumed that this new employee was also likely to be quite outgoing and probably ask a lot of questions. Ahmed reaching this conclusion is an example of​ ______________.

Answer 1

Answer:

The correct answer is: halo effect.

Explanation:

In marketing, the halo effect takes place when the positive characteristics of a certain product are extended affecting the brand as a whole. Goods and services that provoke halo effects are beneficial for entities because they boost customers' loyalty.