Question

You are browsing through job listings for global marketing-related jobs on Monster. One job catches your attention because it lists the following major responsibilities that closely match your experience: (a) The candidate will be involved in purchase decisions of robotic manufacturing firms in Asia.
(b) The candidate will be involved in setting up an independent division with responsibility for robotic equipment production and marketing.
(c) The candidate's major focus will be on evaluating the performance of robotic manufacturing activities and incorporating strategies for effectiveness and efficiency.
(d) The candidate should have an international customer value orientation.

Which of the above terms best describes the focus of this job?

Answer 1

Answer:

(b) The candidate will be involved in setting up an independent division with responsibility for robotic equipment production and marketing.

Explanation:

• As an area of global marketing deals with the setting up of strategies for the development of marketing plans for the company. By adjusting the strategies that are well suited to other countries form a global point of view.

• Hence the candidates that come from the different locations will be more interested in setting up divisions that look after the promotion and distribution of products, people and processes to deliver good results.

• As it lowers market casts, it has the ability to leverage ideas more easily and quickly and helps the company create an international customer base.