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Ludmilka [50]
3 years ago
15

​GEICO, the​ number-two auto insurer with ​$15 billion in revenue last​ year, spent ​$0.80 billion on advertising that year and

plans to continue spending the same percentage of sales on advertising next year. The average​ advertising-to-sales ratio for the insurance industry is 0.30 percent of sales. If GEICO projects ​$17 billion in sales next​ year, using the​ percentage-of-sales method of advertising​ budgeting, how much will the company budget for advertising if basing it on projected​ sales?
Business
1 answer:
goblinko [34]3 years ago
3 0

Answer:

The company will budget $0.91 billion for advertising

Explanation:

Determine the initial percentage of sales spent in advertising is as shown;

initial percentage of sales=(amount spent in advertising/total revenue)×100

where;

amount spent in advertising=0.8 billion

total revenue=15 billion

replacing;

initial percentage of sales=(0.8/15)×100=5.33%

Determine forecasted percentage of sales as shown;

forecasted sales=initial percentage×forecasted sales

forecasted advertising=5.33% ×17 billion

forecasted advertising=$0.91 billion

The company will budget $0.91 billion for advertising

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Several years ago, Cayuga Capital acquired a $1 million insurance policy on the life of its chief executive officer, naming Cayu
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Answer:

The Journal entry is as follows:

On December 31st, 2021

Cash surrender value A/c Dr. $3,000

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Working note:

Increase in cash surrender value of the policy:

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3 years ago
Flyer estimates bad debt expense assuming that 1% of credit sales have historically been uncollectible. How much is Flyer’s bad
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Answer:

$4,560

Explanation:

Credit Sales               $456,000

Bad Debt Expense (456,000*1%) $4,560

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3 0
3 years ago
The Finishing Department had 11,500 incomplete units in its beginning Work-in-Process Inventory which were 100% complete as to m
Veseljchak [2.6K]

Answer:

The equivalent units of production for materials during the period is 32,250 units.

Explanation:

Using first-in, first-out

Units  Started and completed  are the units received from the previous department - ending

34,500- 4,500=30,000

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5 0
3 years ago
Illustrate the following with supply and demand curves:
Alex_Xolod [135]

Answer:

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substantially. Tablets have also become easier and cheaper to produce as new technology has come online. Despite the shift of demand, prices have fallen.

b. Cranberry production in Massachusetts totaled 1.85 mil-lion barrels in 2013, a 15 percent decrease from the 2.12 million barrels produced in 2012. Demand decreased by even more than supply, dropping 2013 prices to $32.30 per barrel from S47.90 in 2012.

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d. Before economic reforms were implemented in the countries of Eastern Europe, regulation held the price of bread substantially below equilibrium. When reforms were implemented, prices were deregulated and the price of bread rose dramatically. Asa result the quantity of bread demanded fell and the quantity of bread supplied rose sharply.

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buyers could purchase all the steel that ' they wanted from world markets at $610 per metric ton; label the portion of the graph that represents the quantity of imported steel.

The detailed answer is attached

5 0
3 years ago
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