Question

The main focus of the marketing concept is: a) Selling as many goods as possible b) Maximising revenue c) Meeting the needs and wants of customers d) all of these

Answer 1

Answer:

C. Meeting the needs and wants of customers.

Explanation:

An organization should be able to produce products that will meet the need of the customers compare to what competitors can offer.

Before a company can produce anything, it must first of all check the need of the customers. After checking and knowing the needs, the company can then proceed to produce goods that meet and satisfy those customers need.

Although, the main reason why companies engage in business is to make profit,marketing concept helps firms to sell their products because it is an important means to achieving sales and profit.