Question

The local wendy's franchise is a good corporate citizen, and the owners of that particular franchise had fostered relationships with local media contacts. what type of relationship management program focuses on developing media contacts?

Answer 1

Had to look for the options and here is the answer. Given the scenario above relating to the local Wendy's franchise, the type of relationship management program that centers on the development of media contacts is MEDIA RELATIONS. Hope this answers your question.