Universal is the correct answer.
Universal means something that is applicable in all cases, or can be shared by all people in general, which makes sense in the sentence since you are talking about something that is shared by a wide variety of people. As well, localized means a small group, archetypal means a certain type of person and current means now, none of these fit the description given. Therefore universal is the best choice.
The first one. Making cones for hundreds of people.
You could make rules about being an overall good person. Not lying, not stealing, not cussing, being kind to one another, not talking sh*t about someone, and being true to yourself.
Miata is a strong leader .While Rudy is a rule breaker.They both are running for president.