Answer:
65%
Explanation:
Given that
Sales = $979,000
Variable manufacturing expense = $232,000
Variable selling and administrative expense = $110,650
The computation of contribution margin ratio is shown below:-
Contribution margin ratio = (Sales - Variable manufacturing expense - Variable selling and administrative expense) × 100 ÷ Sales
= ($979,000 - $232,000 - $110,650) × 100 ÷ $979,000
= ($979,000 - $342,650) × 100 ÷ $979,000
= $636,350 × 100 ÷ $979,000
= 65%
Answer:
Computer Inc should produce and sell 500 charging cords since their contribution margin is the highest, resulting in a gross profit of $8 per unit x 500 units = $4,000. And produce and sell 650 flash drives with a contribution margin of $7 per unit which results in a gross profit = $7 x 650 units = $4,550.
Explanation:
Companies must focus on producing and selling the products that generate them the largest profit.
Answer:
The correct answer is sensory.
Explanation:
Sensory marketing is widely used and also highly recommended for those companies that want to be exclusive, original and convey a different and positive customer experience. Its objective is that the client leaves satisfied and with a good memory that is not easily erased from his memory.
As human beings we are endowed with five senses, six if as some do we have intuition. Next we will see how marketing plays with us through our senses:
Customer's perceptions set the price ceiling - if they see the price as too high they won't buy it, demand will fall, and so will the equilibrium price. Their perception on the fairness of the price will affect how high the price can go before losing sales.