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Nat2105 [25]
2 years ago
8

_____ asserted in an article in the Harvard Business Review that modern transportation and communications technologies are facil

itating a convergence of certain tastes and preferences among consumers in the more advanced countries of the world.
Business
1 answer:
Murrr4er [49]2 years ago
5 0

Answer:

Theodore Levitt

Explanation:

Theodore Levitt was an American economist and professor at the prestigious Harvard Business School (Cambridge, Massachusetts). Also editor of the economic magazine Harvard Business Review (HBR) where they published their articles. It marked a milestone in creating the concept of "globalization" focused on an economic point of view, specifically in its article "Globalization of Markets" was where he referred to it for the first time, thanks to what became very popular and joined the currents of economist thinking.

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