Answer:
The question is incomplete, here is the full question:
You’ve been working for a non-profit social services organization for the last year and you couldn’t be happier. The impact you’re having on the organization’s clients is truly inspirational and you love the workplace culture. Although you went to business school and bring a wealth of operational knowledge and skills to organization, attracting employees with your background has been difficult. The HR administrator has asked you to head-up business school recruiting for the next year to fill some key positions with folks just like you. In developing your recruiting pitch, which of the following represents the next critical step in making your communication effective?
Select: 1
a) Ensuring that the materials do not oversell the organization.
b) Practicing the pitch to ensure a natural delivery.
c) Developing the core ideas that will communicate the benefits of working in the organization.
d) Making sure the materials have a consistent look and feel.
<u>The correct answer is c).</u>
Explanation:
The question is referring to some basic pillars of effective communication and the emphasis is to choose the critical element for a pitch.
Since the main problem lies in the peer perception of a non-profit organization workplace, the critical element for a successful pitch is related to the <em>benefits </em>one would get by working in the organization. That is the only way to get peers involved in the organization, given that they probably think a business school background is not appropriate for a on-profit social services organization.
Although answers <em>b)</em> and <em>d)</em> represent good practice regarding pitches in general, they are not critical for effective communication in this case.
