Question

Kendall’s Home Decorators believes that the demand for its services will expand greatly because a real-estate developer has just purchased 100 acres in town. The developer is planning to build 1,000 condominium units on the property. The managers of Kendall’s Home Decorators are making a projection for the future, also known as a _____ .
(A) forecast
(B) strategic planning
(C) mission
(D) competitive intelligence

Answer 1

Answer: The managers of Kendall’s Home Decorators are making a projection for the future, also known as a forecast.

Forecasting is know as the technique of predicting future supported on past and present event or data , commonly done by analyzing trends.

Here in this case the managers of Kendall’s Home Decorators are predicting the demand.

Therefore the correct option is (a)