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snow_lady [41]
3 years ago
15

BMW has developed two new print ads designed to appeal to women.One ad uses local scenes from around its South Carolina plant an

d emphasizes the "made in America" aspect.The other ad uses a spokesperson and emphasizes the safety of the car.Which type of ad effectiveness measure should BMW use to test which ad is most effective?
A)split-run testing
B)day-after recall
C)consumer juries
D)physiological measures
E)portfolio tests
Business
1 answer:
Elden [556K]3 years ago
3 0

Answer:

The correct answer is letter "A": split-run testing.

Explanation:

A split-run test is useful for companies advertising their products through e-mails or print advertisements. The firm takes a sample of the target population and divides the test into two sections to measure the responsiveness of consumers to one and another promotion. The advertisement that ends up resulting in being more beneficial is sent to all the audience the institution has.

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On a day to day bases, as well with non harmful cleanser
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3 years ago
Global Marine obtained a charter from the state in January that authorized 1,000,000 shares of common stock, $5 par value. Durin
hjlf

Answer:

Global Marine

a. Indication of the accounts and amounts for each transaction:

a. Cash $5,500,000 Common stock $500,000 Additional Paid-in Capital $5,000,000

b. Treasury stock $125,000 Additional Paid-in Capital $1,125,000 Cash $1,250,000

c. Cash $510,000 Treasury stock $50,000 Additional Paid-in Capital $460,000

d. Cash $490,000 Treasury stock $50,000 Additional Paid-in Capital $440,000

b. Journal Entries:

a. Debit Cash $5,500,000

Credit Common stock $500,000

Credit Additional Paid-in Capital $5,000,000

To record the issuance of 100,000 shares of the common stock at $55 cash per share.

b. Debit Treasury stock $125,000

Debit Additional Paid-in Capital $1,125,000

Credit Cash $1,250,000

To record the repurchase of 25,000 shares at $50 cash per share.

c. Debit Cash $510,000

Credit Treasury stock $50,000

Credit Additional Paid-in Capital $460,000

To record the re-issuance of 10,000 shares from treasury for $51 per share.

d. Debit Cash $490,000

Credit Treasury stock $50,000

Credit Additional Paid-in Capital $440,000

To record the re-issuance of 10,000 shares from treasury for $49 per share.

Explanation:

a) Data and Calculations:

Authorized common stock shares, 1,000,000 at $5 par value

Net income earned during the year = $400,000

Selected transactions:

a. Cash $5,500,000 Common stock $500,000 Additional Paid-in Capital $5,000,000

100,000 shares of the common stock at $55 cash per share.

b. Treasury stock $125,000 Additional Paid-in Capital $1,125,000 Cash $1,250,000

25,000 shares at $50 cash per share.

c. Cash $510,000 Treasury stock $50,000 Additional Paid-in Capital $460,000

10,000 shares from treasury for $51 per share.

d. Cash $490,000 Treasury stock $50,000 Additional Paid-in Capital $440,000

10,000 shares from treasury for $49 per share.

8 0
3 years ago
What is an advantage of an adjustable-rate mortgage?
Anastaziya [24]
A drop in interest will result in lower payments because of its overall discretion value
9 0
3 years ago
Read 2 more answers
A capital budgeting project is expected to have the following cash flows: Year Cash Flows 0 -$850,000 1 $300,000 2 $400,000 3 $5
diamong [38]

The capital budgeting project's net present value at an 18% required rate of return is <u>($4,200).</u>

<h3>What is the net present value?</h3>

The net present value represents the net discounted value of cash inflows after subtracting the present value of cash outflows.

The net present value can be determined by determining the present values of cash inflows and outflows and netting the two values.

<h3>Data and Calculations:</h3>

Required rate of return = 18%

Project period = 3 years

Year    Cash Flows    PV Factor        Present Value

0         -$850,000            1                    -$850,000 ($850,000 x 1)

1           $300,000         0.847               $254,100 ($300,000 x 0.847)

2         $400,000          0.718               $287,200 ($400,000 x 0.718)

3         $500,000        0.609               $304,500 ($500,000 x 0.609)

Net present value                                ($4,200)

Thus, the capital budgeting project's net present value at an 18% required rate of return is <u>($4,200)</u>.

Learn more about the net present value at brainly.com/question/13228231

#SPJ1

8 0
1 year ago
You are on the Chicago City Council and are interested in how to make urban sidewalk gardens a success in your city. Which of th
Korolek [52]

Answer:

Miami, Florida

Explanation:

If you are looking to learn how to make urban sidewalk gardens a success in your city I believe that one of the best cities to learn and accomplish how to do this would be Miami, Florida. Florida is known as "The Sunshine State" for it's climate which allows for beautiful plants to survive all year round. The city of Miami has taken this advantage and used it to make beautiful urban sidewalk gardens a success. Therefore you might get a lot of information on how to accomplish this by travelling to Miami, Florida.

If you have any more questions feel free to ask away at Brainly

7 0
3 years ago
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