Question

Using a coupon on your cell phone when checking out at the Hard Rock Café, or checking in to a retail location using Foursquare mobile app is an example of:_________
a. Mobile Commerce
b. Mobile eCommerce
c. Mobile Retailing
d. Mobile Marketing

Answer 1

Answer:

c. Mobile Retailing.

Explanation:

Using a coupon on your cell phone when checking out at the Hard Rock Café, or checking in to a retail location using Foursquare mobile app is an example of Mobile Retailing.

Mobile retailing can be defined as the process of buying or shopping for goods and services through the internet by using a smartphone, mobile device or tablets. It is one of the convenient ways, potential customers use to engage in e-commerce.