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Alexandra [31]
3 years ago
15

Apple is known for its innovation. It conducts in-depth marketing research to determine what customers want. Its electronic devi

ces are constantly upgraded so customers can purchase the newest models. The company creates buzz around its product offerings by discussing the product months before it is launched. This anticipation builds up until the product is launched, resulting in wide-scale sales that often result in stores selling out of the newest product.Refer to Scenario 1.3. Apple's emphasis on marketing research is used to enhance the ___________ variable of the marketing mix, while its skills at creating buzz for its newest product offering months before its release is an example of the ___________variable.
Business
1 answer:
artcher [175]3 years ago
5 0

Answer:

The answers are:

  • Product variable
  • Promotion variable

Explanation:

The marketing mix consists of 4 variables (4 Ps)

  • Product
  • Price
  • Place
  • Promotion

The product variable refers to the actual product or service being sold. In Apple´s case it refers to the products´ technical specifications (iOS, memory, speed, screen size, cameras, etc.).

The promotion variable refers to all the activities a company carries out to inform and persuade their potential customers about the benefits of buying a certain product. In Apple´s case they build up high expectations around their product launches.

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If prices in the bond market become more volatile, everything else held constant, the demand curve for bonds shifts ________ and
docker41 [41]

If prices in the bond market become more volatile, everything else held constant, the demand curve for bonds shifts left and interest rates rises.

Interest is the amount paid by the borrower or deposit-taking financial institution to the lender or depositor in excess of the repayment of the principal at a specified rate. It is different from a fee that a borrower can pay to a lender or a third party.

Interest is the price you pay to borrow money or the cost you charge to borrow money. Interest is usually given as an annual percentage of the loan amount. This percentage is called the interest rate on the loan. For example, if you deposit money in a savings account, your bank will pay you interest.

Learn more about interest here:brainly.com/question/2151013

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5 0
1 year ago
Robert has taken up cycling as a hobby and as a way to maintain his physical fitness. He wants to buy a hydration system since h
LuckyWell [14K]

Answer: B

Robert is in the Evaluation of alternatives stage of the buyer decision process.

Explanation:

The  various stages  which consumers go through when they are considering a purchase are as follows:

Problem or need recognition  , Information search , Evaluation of alternatives , Purchase , Post-purchase behavior

Evaluation of alternatives is the third stage in the Consumer Buying Decision process.  In this stage, the consumers evaluate all their options based on the attributes  of the products  which  is capable of  delivering  the benefit/ satisfaction that the consumer intends to get. Comparing the products (i.e different brands of products that is capable of satisfying  the consumer needs),   shows the alternatives being considered by consumers during the problem-solving process.

Therefore Robert, trying to choose between  : Waterbags for Roadies, Supertanker Hydropacks, and Fast Water is in the stage of   Evaluation of alternatives stage. Therefore the answer is B

6 0
3 years ago
A hamburger factory produces 40,000 hamburgers each week. The equipment used costs $5,000 andwill remain productive for 4 years.
bezimeni [28]

Answer:

This question is incomplete. However, I found the prompt to be as follows;

"What is the productivity measure of “units of output per dollar of input” averaged over the four-year period? "

Explanation:

To solve this question, find productivity;

Productivity in this case is total hamburgers produced divided by the total labor cost plus total equipment cost.

Productivity = # of hamburgers *52 weeks * 4 years / (total labor cost + equipment cost)

Productivity= 40,000(52)(4)/ {9,500(4) + 5000}

= 193.5 hamburgers/dollar of input

Therefore, the factory would produce about 194 burgers per dollar of input.

5 0
3 years ago
Red and White Company reported the following monthly data: Units produced 2,400 units Sales price $ 29 per unit Direct materials
saveliy_v [14]
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4 0
3 years ago
I need help on this question!! <br> Please help!!!
Goshia [24]

Answer: Changes in production and demand

Explanation:

5 0
3 years ago
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