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Ierofanga [76]
3 years ago
7

Vaseline, the world's most famous—and priciest—brand of petroleum jelly, wants to improve its financial performance (i.e. revenu

e and profits) for its shareholders. It already enjoys 85% market share (the other 15% is owned among generic store brands that are sold at a big discount). You are consulted by their Chief Marketing Officer. What do you tell the CMO about how to improve Vaseline's performance?
Business
1 answer:
ohaa [14]3 years ago
6 0

Answer:

Please consider the following explanation

Explanation:

Vaseline can improve its financial performance by doing some product differentiation, as the rest 15% are also selling petroleum jelly but at much lower costs than Vaseline, and to convince its customers to spend extra bucks to buy Vaseline, it needs to provide something extra.

Vaseline can incorporate extra ingredients like aloevera, or turmeric, etc, i.e. the beauty or health fashions prevalent in the market this information can be obtained by a thorough research of the beauty blogs available online.

Once the product has something extra, Vaseline can go ahead and market its product better based on the benefits of the product differentiation, and hence steam away market from the remaining 15% and increase its financial performance.

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I chose direct marketing
3 0
3 years ago
A portfolio manager is considering the purchase of a bond with a 5.5% coupon rate that pays interest annually and matures in thr
dmitriy555 [2]

Answer:

The price of the bond is closest  $101.36  

Explanation:

It is noteworthy that a rational investor pays for a bond today the cash flows derivable from the bonds in future discounted to today's terms.

The future cash flows comprise of the yearly coupon interest of $5.5(5.5% *$100) for 3 years as well as the repayment of the principal $100 at the end of year 3.

To bring the cash inflows today's term, we multiply them  them by the discounting factor 1/(1+r)^N , where is the yield to maturity of 5% and N is the relevant the cash flow is received.

The discounting is done in attached spreadsheet leading $ 101.36  present value today.

Download xlsx
7 0
3 years ago
McDonald's culture, with an emphasis on cleanliness, consistency, service, and the training that reinforces the value of these c
Luba_88 [7]

Option C

Costly to imitate criteria for sustainable competitive advantage

<h3><u>Explanation:</u></h3>

Sustainable competitive advantages are business assets, properties, or skills that are hard to replicate or exceed; and render a higher or complimentary long term situation over competitors.  A company must produce distinct goals, plans, and methods to create a sustainable competitive advantage.

 It needs huge expenditure in time and money to create a brand. It demands very limitedly to destroy it. A good brand is precious because it prompts customers to favor the brand over competitors. A unique product or service increases customer support and is less suitable for a competitor to imitate.

5 0
4 years ago
Universal Containers wants to provide a more consistent service experience to its customers and is evaluating the Service Cloud
LuckyWell [14K]

Answer:

B. Publisher Actions used in the macros must be on the page layout.

C. The macros widget or utility must be added to the console

D. The run Macros permission must be granted to users.

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The macros are a function which specifies how an input function should be mapped in the computer software to produce defined output. Macros are used to make tasks less repetitive. The macros can be used in service cloud. To use macros in service cloud the macros permission must be granted to all users, the macros widget must be added to the console and the macros must be on the page layout.

7 0
3 years ago
On January 1, Cleaner Water, Inc., a nongovernmental not-for-profit organization, received $20,000 and an unconditional pledge o
KengaRu [80]

Answer:

$66,240

Explanation:

Calculation to determine what amount of net assets is with donor restrictions reported in the year the pledge was received

Using this formula

Net Assets=Unconditional pledge amount *Present value of an ordinary annuity

Let plug in the formula

Net Assets=$20,000*3.312

Net Assets=$66,240

Therefore what amount of net assets is with donor restrictions reported in the year the pledge was received will be $66,240

4 0
3 years ago
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