Answer:
Contribution margin per unit= $12.85
Explanation:
Giving the following information:
Direct materials$ 7.05
Direct labor$ 4.20
Variable manufacturing overhead$ 1.55
Sales commissions $ 1.15
Variable administrative expense$ 0.40
<u>To calculate the contribution margin, we need to use the following formula:</u>
Contribution margin per unit= selling price - total unitary variable cost
Contribution margin per unit= 27.2 - (7.05 + 4.2 + 1.55 + 1.15 + 0.4)
Contribution margin per unit= $12.85
Answer:
A
Explanation:
Price elasticity measures the responsiveness of the quantity demanded or supplied of a good to a change in its price. It is computed as the percentage change in quantity demanded—or supplied—divided by the percentage change in price.
Elasticity can be described as elastic—or very responsive—unit elastic, or inelastic—not very responsive.
Elastic demand or supply curves indicate that the quantity demanded or supplied responds to price changes in a greater than proportional manner.
An inelastic demand or supply curve is one where a given percentage change in price will cause a smaller percentage change in quantity demanded or supplied.
Unitary elasticity means that a given percentage change in price leads to an equal percentage change in quantity demanded or supplied.
The bundle prices for Hydration Power Drink and Satisfying Smoothie are given below.
<h3>
What is Contribution Margin?</h3>
The contribution margin (CM), also known as the dollar contribution per unit, is the difference between the selling price and the variable cost per unit.
Because 100% is the best contribution margin, the closer the contribution margin is to 100%, the better. The greater the figure, the better a company's ability to meet its overhead expenditures with cash on hand.
The contribution margin =
Unit Margin (Profit) = Unit Revenue - Unit Variable Cost (Marginal Cost)
<h3>What is the bundle prices and Net Profit?</h3>
For Hydration Power Drink:
High 7 -1 = 6
Low: 6 - 1 = 5
Total = 11
For Satisfying Smoothie:
High: 10 -4 = 6
Low: 5-4 = 1
Total = 7
High Bundle Price for both products:
6 + 6 = 12
Low Bundle price for both products:
5 + 1 = 6
From the above information, it is clear that the Bundle Price that will maximize profit is the High Bundle Price.
The product that will yield the most profit is: The Hydration Power Drink.
Learn more about bundle price:
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Answer:
The answer is B. Price Skimming
Explanation:
In marketing, price skimming is a situation in which a high price is initially charged for a product and lowers it later after achieving its aim.
This type of product can be a luxury good in which high price is deemed as of high quality. The main aim is to gather enough revenue from the premium buyers and lowers it later to attract other customers
.
Price Skimming is usually set for products that have short life-cycle