Because it was harder to travel over moountains.
Answer:
To eliminate bias when they're making a decision.
Explanation:
Every individuals have our own preference. Including the people who work in a marketing team.
Often times, the preference that the members of marketing have can be different to the preference of their target market. What the marketing team think as a 'Good product' might not be seen as such by the customers.
Researches through objective method follows a rigid scientific process in order to find an answer to a certain question. The end result of such results will eliminate emotion or personal bias and only factors in all relevant factors that can actually be used as hard data.
This is why they conducted researchers through objective method to measure the market's perception toward their product.
If it were me, I would say otzi, but I am not sure.
<span>Early behaviorists such as john b. Watson would have considered the introspective study of self-esteem to be: </span><span>An unscientific Method
In introspective study, the data i gathered by the subjects themselves by trying to analyze their own psychological components. This will make the data that collected become extremely biased and unreliable.</span>
If 1+1 is 2, so it explain the existance of the world...