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Sergio [31]
3 years ago
12

Marketers use a specific type of music for customers. To which aspect of advertising music does this statement refer?

Arts
2 answers:
Over [174]3 years ago
8 0
The correct option is MEMORABILITY
 Music serves various functions in advertising, these include: entertaiment, lyrical language, structure and continuity, targetting, memorability and authority establishement. Memorability has to do with the use of music in advertisement  in order to help the customers to recall a product. Marketer usually use popular music in a bid to make a positive and lasting impression on the people.<span />
Paul [167]3 years ago
7 0
Im not sure but i would say memorability, because if its good music the customer would most likely remember the company as good because they subconsciously tie it to the good music
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