Answer:
Benefits
Explanation:
Both existing and potential customers attached the value of a product to its perceived benefits rather than its technical features.
When selling a product, businesses should focus more on communicating the benefits of a commodity than its features. Customers are more concerned with the advantages they stand to gain by consuming goods or services.
Focusing on benefits allows a business to set high prices and differentiate the product from its competitors. Communicating benefits creates a psychological conviction on customers, making them want to buy the product, thereby increasing sales.
Perception benefits.
Gatorade wants anyone who uses their product and sees their logo to associate it (aka<em> have the perception</em>) that the user is athletic.
Answer:
B) $2,000 is taxable and a 10% penalty will be imposed
Explanation:
Coverdell ESA distributions that are not used for qualifying educational expenses must be included in the gross income of the beneficiary and usually will be subject to a 10% tax penalty.
Coverdell ESA contributions are not taxed deductible, but the interest that they earn is not taxed. If the distributions are used to cover qualifying educational expenses, they are not taxed. But if they are not used properly, they must be included in the gross income of the beneficiary and will usually result in a 10% tax penalty (of the unused amount).
I’m pretty sure the answer is c
