Answer:
Penetration pricing
Explanation:
Is a marketing strategy used by businesses to attract customers to a new service or product. By offering lower price during its initial offering, thats the way they do. The lower price, helps a new producto or service penetrate the market and attract customers .
Answer:
"trading fortress."
Explanation:
Trade can be defined as a process which typically involves the buying and selling of goods and services between a producer and the customers (consumers) at a specific period of time.
Firms outside of trading areas run the risk of being shut out of the single market by the creation of a "trade fortress." A trade fortress serves as a barrier for the exchange of goods and services.
Free trade policy includes the adoption and implementation of tariffs and quotas between countries.
Trade policies tariffs and quotas will most likely benefit domestic producers of the protected good and harm domestic consumers of the protected good as they're made to pay for the consumption of imported products. Hence, under free trade there are more societal benefits due to the specialization of domestic goods.
Tariffs can reduce both the volume of exports and imports in a country.
<u>Given:</u>
Cost of the office equipment in pounds = 2000
Value of 1 pound in dollars as per exchange rate = 1.9
<u>To find:</u>
The cost of the office equipment in dollars
<u>Solution:</u>
If 1 pound is 1.9 dollars, then 2000 pounds will be as follows,
So, the correct option is Option c, that is $3800.
Answer:
The correct answer is letter "B": franchising.
Explanation:
A Franchise is a business where one person, the <em>franchisee</em>, gains access to the proprietary knowledge, processes, and trademarks of a <em>franchisor</em>. In return for a royalty, the franchisee acquires the right to market a product or service under an existing brand name.
The customer is already familiar with the brand, so there is no need to invest additional resources to promote the product.
Answer:
True
Explanation:
Coke tried to diversify into the bottling industry by acquiring their bottlers and in the process creating a vertically integrated business. However, 5 years later, they did find out how difficult it was and it led to a failed diversification effort when sold off their bottling operations. This was majorly due to the fact that the bottling business required too much capital investment and time. Capital investment and time that an already large enterprise like coca cola couldn't afford at that period. The initial aim was to have control over the whole production process, but soon after the diversification failed, they went back to producing just the concentrates.
