Question

FAO Schwarz is unique children's toy store where customers can play with toys in each department prior to purchasing them, can step on an over-sized piano, can walk through elaborate Lego castles, and can meet characters from their favorite cartoons during their visit. Families typically visit the store together and stay for several hours to get the complete experience. The store can best be described as a:
a) Destination store
b) Omnichannel store
c) Direct distribution channel
d) Pop-up store
e) Parasite store

Answer 1

Answer:

Destination store

Explanation:

A destination store is a retail store that attracts lots of customers due to the unique features that the have. These features could include: affordable price, a good customer service that attends to the customers needs efficiently, rare items that cannot be found in any other shop.

Destination shop can also be described as a large store that is well known for the high-quality products that they sell, they are also able to attract the customers with different recreational activities.

In the scenario described above, FAO Schwarz is described as a destination store because the customers are able to test out the toys before purchasing them.