Answer: option A) defining a business in terms of goods rather than the benefits customers seek.
Explanation:
As the name implies, myopia, relates to a short-sighted or immediate approach. Marketing myopia explains how a company directs its business activities such as production of goods and services BASED on its own needs rather than considering the demands of the consumers/customers.
This, in turns makes a company appear rigid and unable to respond to market dynamics such as inflation.
Answer: a) Bacteria
Example of a disease caused by bacteria –
Tuberculosis (TB) is a kind of respiratory disease caused by bacterium called Mycobacterium tuberculosis.
B) Fungi
Example of a disease caused by Fungi
Athlete's foot is a fungal disease caused by Trichophyton (hopefully this helped)
