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finlep [7]
3 years ago
6

TeaForMe is a tea company that considered branching out into the snack food business. The TeaForMe team offered many new ideas s

uch as flavored chips or paleo cookies. After much discussion, the team eliminated the chips and the cookies because they were inconsistent with the organization's new-product strategy, which was to develop new flavors of tea. In the new-product development process, the TeaForMe company is in the _______ stage.
Business
1 answer:
musickatia [10]3 years ago
5 0

Answer:

In the new-product development process, the TeaForMe company is in the idea screening stage

Explanation:

The new-product development process has 8 stages that are:

-Idea generation: is when the company looks for new ideas.

-Idea screening: the company evaluates the ideas and filters them to drop the bad ones and pick the good ones.

-Concept development and testing: is when the company develops and evaluates the product concept.

-Marketing strategy: the company creates the marketing strategy to introduce the product to the market.

-Business analysis: the company evaluates if the idea is a good business.

-Product development: is when the concept is developed into a physical product.

-Test marketing: the company evaluates the product and the marketing strategy in the market.

-Commercialisation: this refers to launching the product to the market.

According  to this, the answer is that in the new-product development process, the TeaForMe company is in the idea screening stage because they generated a new idea an then, evaluated that idea and decided to drop it because it was inconsistent with the organization's new-product strategy.

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The controller of Hall Industries has collected the following monthly expense data for use in analyzing the cost behavior of mai
Deffense [45]

Answer:

Variable cost per unit= $2.27 per machine hour

Explanation:

Giving the following information:

January 3,041 $4,032

February 3,456 $4,608

March 4,147 $6,912

April 5,184 $9,101

May 3,686 $5,760

June 5,322 $9,216

To calculate the unitary variable cost, we need to use the following formula:

Variable cost per unit= (Highest activity cost - Lowest activity cost)/ (Highest activity units - Lowest activity units)

Variable cost per unit= (9,216 - 4,032) / (5,322 - 3,041)

Variable cost per unit= $2.27 per machine hour

3 0
3 years ago
A company pursuing vertical integration can gain market power over its competitors through all of the following EXCEPT: a. avoid
Helen [10]

Answer:

B. Improved adjustment to technological changes.

Explanation:

Vertical Integration: It is a strategy to gain competitive advantage by taking complete control over a few stages of production or distribution. The company implements vertical integration to reduce the cost of production, reduce dependence on others, improve the quality of the product, etc.

In the given case, the company pursuing vertical integration can gain market power over its competitors through improved quality, reduction in cost, and reduction in operation cost, however, it does not improve adjustment to technological changes.

3 0
3 years ago
The first known application of marketing research to a business marketing/advertising problem was conducted by:
ehidna [41]

Answer:

An advertising agency.

Explanation:

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7 0
3 years ago
Navarro, Inc., plans to issue new zero coupon bonds with a par value of $1,000 to fund a new project. The bonds will have a YTM
pogonyaev

Answer:

Bond Value is $347.30

Explanation:

Zero coupon bond does not offer any return on the bond that's why it is issued on deep discount value.

Number of years = n = 20 years

Face value = F = $1,000

YTM = 5.43%

Price of the Bond = [ F / ( 1 + r )^n ]

Price of the Bond =[ $1,000 / ( 1 + 5.43% )^20 ]

Price of the Bond =[ $1,000 / ( 1.0543 )^20 ]

Price of the Bond = 347.30

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