Answer:
Letter a is correct. <u>Is the starting point of the marketing mix strategy to identify target markets.</u>
Explanation:
A marketing plan can be defined as a detailed document that contains the actions that a company must take to achieve its marketing objectives. Through this document, it is possible to carry out a planning for a product, service and brand.
The stage of implementing the marketing plan is the starting point for the company to outline specific marketing strategies, such as the marketing mix, which is a strategic tool used to achieve its marketing objectives in the target market.
The marketing mix model most used by companies is that of 4P: product, square, price and promotion, and for each of the variables there is a set of specific activities that integrated help to achieve objectives and goals.
Therefore, the implementation stage is extremely relevant for the company, it is necessary to adjust expectations in order to set real and possible goals to be achieved in a certain time, it is also important to assemble a team with qualified professionals for the execution of the plan, so that the actions correspond to the organizational values and strategies. Communication is also essential for feedback, new ideas and suggestions.
It is important to note that a marketing plan is changeable, as several factors influence it to evolve and change, so it is necessary to have constant monitoring and evaluation, so that this is an effective strategy for the company.
Full question:
Kelly Addison is a designer clothing buyer for a chain of department stores. She has gone through several negotiation certification programs and is considered an expert negotiator by her peers.
-When Kelly sees value in a product but does not want to pay the offered price, she often offers to split the difference between what she wants to pay and what the seller wants. Which of the following would be most likely to stall the negotiations with Kelly?
A)accepting the offer to split the difference
B)making another pricing counteroffer
C)offering better delivery and payment terms if she matches the asked price
D)standing firm on price but offering a discount for the second order
Answer:
<u>B) making another pricing counteroffer</u>
<u>Explanation:</u>
We are told that Kelly Addison is an expert negotiator and has received several negotiation certification programs. She also has a policy in which whenever she sees value in a product but does not want to pay the offered price, she splits the difference between what she wants to pay and what the seller wants.
Thus, making another pricing counteroffer <u>may stall the negotiations with Kelly.</u>
Answer:
The correct answer is: Service Quality Gap.
Explanation:
The Service Quality Gap refers to the difference between what a company understands a customer's desires and what must be really done to satisfy that consumer. Firms should make all the efforts in their hands to close that breach and provide the customer with the good or service they need to keep their businesses going. When the gap is not closed, the customer's loyalty fails, pushing them to look for different options in other organizations.
︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎ ︎
Answer: Yes, because the ETF is worth more than his original investment
Explanation:
From the information given in the question, the average inflation for next 20 years = 3.50%
Amount invested by John = $25,000
Then, the amount in 20 years after the adjustment of inflation will be:
= Amount invested (1+inflation rate)^n
= 25000(1+0.035)^20
= 25000(1.035)^20
= 25000 × 1.9898
= $49745
In this case, the answer is Yes due to the fact that the ETF is worth more than his original investment.
