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defon
2 years ago
14

The marketing manager at Home Depot works with Hunt Advertising to coordinate all promotional messages for a product or a servic

e. For example, to sell the new line of lighting fixtures, the marketing manager and Hunt Advertising make sure that all messages are consistent at every contact point at which Home Depot interacts with the consumer. This is an example of _______. a. AIDA model b. content marketing c. integrated marketing communications (IMC) d. promotional mix
Business
1 answer:
nlexa [21]2 years ago
7 0

Answer:

The answer is "Choice d"

Explanation:

The Advertising Mix is the integration of publicity, personal selling, advertising, and marketing. To maintain a sustainable mix of those promotional resources, advertisers need to look only at the following questions. It really is the company's promotional software. With the assistance of the marketing manager and a 3rd parties advertiser, they sell the offering.

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Suppose a stock had an initial price of $87 per share, paid a dividend of $2.15 per share during the year, and had an ending sha
djyliett [7]

Answer:

Percentage total return is 12.64%

Dividend yield is 2.19% or 2%

Explanation:

Computing the percentage total return by using the formula:

Percentage total return = Gain or loss / Initial price × 100

where

Gain or loss is determined as:

Gain or loss = Ending Share price - Initial price

= $98 - $87

= $11 (it is a gain)

Initial price is $87

Putting the values above:

Percentage total return = $11 / $87 × 100

= 12.64%

Computing the dividend yield by using the formula:

Dividend yield = Annual dividend per share /  Stock's price per share

where

Annual dividend per share is $2.15

Stock's price per share is $98

Putting the values above:

Dividend yield = $2.15 / $98

= 2.19% or 2%

3 0
3 years ago
1. Which of the following is an economic activity?
galina1969 [7]

Check this attachment

3 0
3 years ago
Read 2 more answers
For which of the following types of goods would the income elasticity of demand be positive and relatively large?A. luxuriesB. a
RoseWind [281]

Answer:

Option (A) is correct.

Explanation:

Luxury goods refers to the goods which are having positive income elasticity of demand. Positive income elasticity of demand is defined as the direct relationship between the demand of the goods and the income of the consumers.

If there is an increase in the income level of consumers then as a result there is an increase in the demand for luxury goods by a greater proportion. That's why the income elasticity of demand is relatively larger.

5 0
2 years ago
Twenty-five thousand shares reacquired by Bremer Corporation for $53 per share were exchanged for undeveloped land that has an a
DIA [1.3K]

<u>Solution and Explanation:</u>

a)    

Date  Account Head & Description  Debit Amount Credit Amount

Land Debit (62 multiply 25000)                           1550000  

Treasury Stock Credit (53 multiply25000)                          1325000

Paid - in Capital from treasury stock Credit

(1550000 minus1325000)                                                            225000

(To record purchase of land)    

b)  One might use the cost of treasury stock. However, this is not a relevant measure of this economic event. Rather, it is a measure of a prior, unrelated event. The appraised value of the land is a reasonable alternative (if based on appropriate fair value estimation techniques). However, it is an appraisal as opposed to a market-determined price. The trading price of the stock is probably the best measure of fair value in this transaction.  

6 0
3 years ago
The idea that tradeoffs have to be made when resources are scarce is reflected in the fact that: points below the production pos
solmaris [256]

Answer: The production possibilities curve has a negative slope.

Explanation:

Production possibility frontiers shows us the combination of goods that can be produced in a nation using all of its resources. Since, resources are scarce it is only possible to produce more units of one good by producing less of the other. Thus, the slope of the production possibility frontier is negative.

Other options, does not tell us anything about the scarcity of resources.

6 0
3 years ago
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