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In the persuasion elaboration likelihood model, the central route is more persuasive when people have the ability and the motivation to pay attention. Persuasion is formed through two routes:
The peripheral route is used when people's motivation is low and there is no ability to process the message. The central route is used when there is high motivation and message processing capacity.
Therefore, the attitudes formed in the central route are more consistent, and resistant to contrary arguments, and more likely to determine people's behaviors and attitudes, generating changes in attitudes and durability.
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Answer:
c. customer requirements to a product's overall technical requirements
Explanation:
The House of Quality is a part of a large process called QFD (Quality, Function, Deployment). This process, focuses on representing quality-monitoring, focusing on the function execution of a plan, and finally, reviews and follows the application of resources for deployment of the plan that has already been established. In other words, House of Quality, refers to a process for product development, in which it specializes in the customer desires for product or process development, and, it combines all the capabilities and resources of an organization to meet those desires.
Answer:
Option B. 6%
The rule of 72 says that to find the number of years required to double your money at a given interest rate, you just divide the interest rate into 72.
72/12 = 6