Answer: Marketing Automation
Explanation:
Marketing automation is defined as the use of technology to manage marketing process and campaigns across different channels in an organization.
Marketing Automation helps to increase sales because a wider range of customers can be reached. It also increases the efficiency of the sales and marketing department and reduce human errors.
Marketing automation can be used for customers with automated message in an Organization.
It requires sending bulk messages to potential customers through mails and text. Messages are sent to customers automatically in marketing automation.
Marketing automation is an online marketing strategy that reduces time wastage.
Answer: Capital market instruments include both long-term debt and common stocks.
Explanation:
Asking the options given, the option that is correct is that Capital market instruments include both long-term debt and common stocks.
The capital market refers to s financial market whereby equity backed securities and long-term debt can be purchased and sold. The capital different is different from the money market which ideally deals with short-term debt.
In the capital market, the buyers and the sellers engage in financial securities such as stocks, bonds, stocks, etc.
A cover letter is the professional communication .
Answer:
Vera Incorporated
Change in annual operating income from discontinued business:
Annual Operating Income would reduce by $78,000.
Explanation:
a) Calculation of the Net Income Lost:
Loss of Contribution ($99,000)
Avoidable fixed cost $21,000
Reduction of Income ($78,000)
b) The line of purses contributes $80,000 towards the company's fixed cost. Therefore, discontinuing this line of business would lead to the loss of this steam of income. The amount of reduced operating income will be $78,000 ($80,000 - 2,000).