Answer:
institutional
Explanation:
Institutional advertising refers to advertising that shows the benefits and ideals or an organization. It does not focus on any particular product or service, instead its main goal is to build a positive image of the organization within the community. Many times institutional advertising is done when the organization has suffered from a serious of events that have damaged its reputation and it needs to improve it.
Answer:
c. investment expenditures
Explanation:
The reason for this is that during business cycles investors gain trust in the economy during a boom and invest a lot and during a recession they lose trust in the economy and decrease their investment by a lot, where as a lot of consumption like food, medicine, petrol etc remains mostly unaffected by changes in business cycle. Also government spending does not fluctuate a lot during the course of a business cycle because government spending is either long term like development projects.
Answer:
Proximity, convenience, and the lack of alternatives are all factors that can cause unhappy customers to return (and perhaps improve their opinion). However, competition is much fiercer when it comes to e-commerce
The risks diagnosed from beyond encounters are inward risks, for example, value danger, plan risk, execution risk, useful gamble, and so forth.
Nevertheless, positive dangers can not be distinguished and connected with dubious economic occasions and are from the place of the mission where there aren't always yet enough records to apprehend what modifications would possibly appear. Such dangers are a) market chance coming from outside contests, mortgage charge changes, credit inaccessibility, unusual trade vacillations, and so forth.
Governance change risks from the corporation's execution on CSR problems, morals, emblem picture, notoriety, and so on. c) legal gamble to abrupt claims, non-compliances, and so on d) Political gamble because of development in authorities strategies, guidelines, change in government itself, and so on.
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Answer:
b. it is appropriate to borrow if the return on the assets is greater than the cost of the financing.
Explanation:
A leverage can be defined as a process which typically involves the use of fixed-charged assets or items in a business with the intention of multiplying potential financial gains and returns.
In Financial accounting, the concept of leverage is that it is appropriate for a business firm to borrow an amount of money (debt), if the return on the assets (capital gain or income) is greater than the cost of the financing (debt or borrowed money).
Basically, financial leverage which is also known as trading on equity, is the utilization of debt (borrowed money) to acquire or purchase new assets with the intent and expectation that the income generated from these assets would exceed the cost incurred from borrowing. Thus, a business that engages in financial leveraging assumes that it would generate a higher income or capital gain from the amount of debt (borrowed money) used in its capital structure.