Answer:
Value
Explanation:
Cassandra has determined her business adds value to customers and can effectively handle the opportunity and competition. Value being one of the 4 components of VRIO analysis (value, rarity, imitability& organisation).
The correct term would be trends. A prediction involves finding trends in the past and present and making an educated guess about what will happen in the future. Making prediction would always require looking what happens in the past years and analyzing how it is being affected by different factors.
Answer:
Systematic desensitization
Explanation:
Systematic desensitization: In psychology, the term systematic desensitization is referred to as a behavioral technique that is generally used to treat phobias, fear, and anxiety disorders. An individual, who undergoes a systematic desensitization process has been engaged in the relaxation exercise and encounters an anxiety-provoking stimulus, for example, place, object, etc.
Steps involved in systematic desensitization:
1. Establish the anxiety stimulus hierarchy from low to high.
2. Know about the mechanism response.
3. Connect stimulus to the coping method through counter conditioning.