Question

Decision Case F:2-1 Your friend, Dean McChesney, requested that you advise him on the effects that certain transactions will have on his business, A-Plus Travel Planners. Time is short, so you cannot journalize the transactions. Instead, you must analyze the transactions without a journal. McChesney will continue the business only if he can expect to earn a monthly net income of $6,000. The business completed the following transactions during June:
A. McChesney deposited $10,000 cash in a business bank account to start the compan The company issued common stock to McChesney.
B. Paid $300 cash for office supplies.
C. Incurred advertising expense on account, $700.
D. Paid the following cash expenses: administrative assistant's salary, $1,400: office tent, $1,000.
E. Earned service revenue on account, $8,800.
F. Collected cash from customers on account, $1,200.

Answer 1

Answer:

A-Plus Travel Planners

Analysis of transactions:

A. Cash $10,000 (Increase Assets) Common Stock $10,000 (Increase Equity)

B. Office Supplies $300 (Decrease Profit) Cash $300 (Decrease Assets)

C. Advertising expense $700 (Decrease Profit) Cash $700 (Decrease Assets)

D. Salary expense $1,400 (Decrease Profit) Rent Expense $1,000 (Decrease Profit) Cash $2,400 (Decrease Assets)

E. Accounts Receivable $8,800 (Increase Assets) Service Revenue $8,800 (Increase Profit)

F. Cash $1,200 (Increase Assets) Accounts Receivable $1,200 (Decrease Assets)

Explanation:

a) Data and Calculations:

Expected net income = $6,000

Service Revenue        $8,800

Expenses:

Office Supplies $300

Advertising         700

Admin. Salary   1,400

Rent                  1,000 $3,400

Net income                $5,400

Expected profit           6,000

Required improvement $600

b) To achieve profit target of $6,000 under the current revenue profile, A-Plus Travel Planners must decrease expenses by at least $600.  Alternatively, it can increase its revenue by the same amount, while maintaining its costs at current level.