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2 years ago

Marketing research is the process of defining a marketing problem and opportunity. True or False

Business

1 answer:

maxonik [38]2 years ago

3 0

Answer:

TRUE

Explanation:

Market research is the process of defining a marketing problem and opportunity by systematically collecting and analyzing data received, and then giving recommended actions. It involves gathering data about the target market needs, and analyzing such data to determine the need of the target market. It is a process that involve evaluating the possibilities of a new product success through research.

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A product-focused process is commonly used to produce "A. high-volume, high-variety products" "B.low-volume, high-variety produc

ki77a [65]

Answer: Option C

Explanation: In simple words, product focused process refers to the processes that focuses on producing the batch of similar products. These processes are usually used to manufacture products like paper rolls and light bulbs.

Under this process large units are produced of a similar product. Such processes require high fixed cost and low variable cost.

From the above we can conclude that the correct option is C.

8 0

2 years ago

Through a process called _______, marketers collect and evaluate information about the marketing environment.

OverLord2011 [107]

Answer:

Through a process called environmental scanning marketers collect and evaluate information about the marketing environment.

What is environmental scanning?

Environmental scanning is the process of continually acquiring information on events occurring outside the organization to identify and interpret potential trends.

3 0

2 years ago

When making a payment of FUTA taxes, the employer must make the payment by the: a.10th of the month after the quarter. b.end of

Murljashka [212]

Answer:

Correct option is D.

End of the month after the quarter.

Explanation:

FUTA taxes must be paid quarterly by the last day of the month following the end of the calendar quarter.

April 30th
July 31st
October 31st
January 31st

5 0

2 years ago

Which of the following entries would be recorded by a company that uses the cash basis method of accounting? A. Salaries Expens

liubo4ka [24]

Answer:

B is the correct option, because it indicates that rent expense was only recognized in the books of account when paid for in cash.

Explanation:

Cash basis of accounting simply implies that an organization that adopts it recognizes income when received and expense when paid for in cash.

The above is different from accrual basis,where income is recognized when earned(when obligation is discharged by the seller) and expense when incurred(when the goods involved or services have been received)

All other options except B have something to do with payment on account,hence they are wrong.

6 0

3 years ago

Telecom Company is preparing its annual budgeted income statement. What is the best place to locate the amount of interest expen

anyanavicka [17]

Answer: d. Cash Budget

Explanation:

The Cash budget is used to project the company's expected position in terms of the cash it holds in the future. As such, the budget contains both cash receipts and cash disbursements.

Some of the disbursements include expenses and loan payments. The loan payments are where the interest expense will be found for the coming year.

5 0

3 years ago