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3 years ago

Marketing research is the process of defining a marketing problem and opportunity. True or False

Business

1 answer:

maxonik [38]3 years ago

3 0

Answer:

TRUE

Explanation:

Market research is the process of defining a marketing problem and opportunity by systematically collecting and analyzing data received, and then giving recommended actions. It involves gathering data about the target market needs, and analyzing such data to determine the need of the target market. It is a process that involve evaluating the possibilities of a new product success through research.

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Suppose Turkey has exports of 2 billion Turkish Lira, while its imports are 2 billion Turkish Lira. Calculate Turkey's "Index

Damm [24]

Answer:

40%

Explanation:

The index of openness measures how much a country is exposed to international trade. It is calculated by this formula:

Index of Openness= (Exports(X)+Imports (M))/GDP

Index of Openness= (2 billion+2 billion )/10 billion

Index of Openness= 0,4*100=40%

5 0

3 years ago

On January 1, Skysong, Inc. had 90,500 shares of no-par common stock issued and outstanding. The stock has a stated value of $5

timama [110]

Answer:

No. of shares outstanding = A

Par Value (at $5) = B

Additional Paid in capital in excess of Par = C

Dividend = D

A B(A*$5) C D

Jan 1 balance 90,500 $452,500 $0

Add: Issued Apr 1 21,000 $105,000 $294000

June 30 Balance 111,500 $557,500 $294,000 $111,500

shares [111,500 shares x $1]

Add: Dec 1 Issued 2,500 shares $12,500 $32,500

Dec 31 Balance 114,000 $570,000 $326,500 $490,200

[114,000 shares x $4.3]

Journal Entries based on above

Date Accounts Titles Debit Credit

15-Jun Dividends $111,500

Dividends payable $111,500

10-Jun Cash $111,500

Dividends $111,500

15-Dec Dividends $490,200

Dividends payable $490,200

6 0

2 years ago

Chang Industries has 2,000 defective units of product that have already cost $14 each to produce. A salvage company will purchas

sleet_krkn [62]

Answer:

$20,000 income

Explanation:

Computation

Particulars Amount

Sale Value of corrected product= $42,000.00

(2,000 * 21)

Less : Costs of Correction = ($12,000.00)

(2000 * 6)

Less : Opportunity costs - Salvage Value Lost = ($10,000.00)

(2,000 * 5)

Incremental Revenue= $20,000.00

4 0

3 years ago

Which of the following are necessary conditions for successful price discrimination?

mixer [17]

Answer:

d. at least two different markets with different price elasticities of demand

Explanation:

The theory of microeconomics about price differentiation is based on the concept of elasticity of demand. Price elasticity of demand is a measure of the sensitivity of demand for a good or service to changes in the price of that product. We say that the price elasticity of demand is elastic when a percentage change in the price of this good has major impacts on demand. On the contrary, we say that the price elasticity of demand is inelastic when variations in the price of goods have little or no influence on demand.

For price discrimination to take place, the offeror must be able to sell the same product at different prices to at least two different groups. This will depend on the price elasticity of consumer demand for the good in each of the markets. Thus, if one group is less elastic than the other, the offeror will be able to sell the goods at different prices.

An example: air market. Consumers are often more price sensitive when traveling for tourism than for business. Thus, a higher price may be charged to executives. which has lower price elasticity of demand than tourists.

6 0

3 years ago

A company is assessing opportunities in the BRIC countries and determines that ________ is one of the youngest populations in th

san4es73 [151]

A company is assessing opportunities in the BRIC countries and determines that India is one of the youngest populations in the world and is increasingly adopting global attitudes.

Explanation:

The BRIC classification acronym refers to the nations of Brazil, Russia, India and China that are perceived to be developing nations working their way towards becoming developed nations during a similar stage of newly established economic growth.

India is among the youngest people worldwide with such a median age of 26.7 years. Her young people are becoming more and more urban, residing in growing cities and shopping in malls.

There is a shortage of modern facilities and structures to handle India's retail environment. India's population, especially in technical fields, is highly skilled.

6 0

3 years ago