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zubka84 [21]
3 years ago
12

Todd haitz is the marketing manager for the national basketball association. todd analyzes and tracks his marketing campaigns to

determine the best success rate per project for increasing ticket sales. todd uses an internal kpi to track his marketing campaign success. which of the below would be an internal kpi todd would use to track his marketing campaigns?
a. marketing campaign advertiser revenue sales
b. marketing campaign market share
c. marketing campaign roi
d. marketing campaign percentage of fans purchasing sports illustrated magazine
Business
1 answer:
Firlakuza [10]3 years ago
6 0

Answer:

c. marketing campaign roi

Explanation:

KPI stands for Key Performance Indicator, which means the way you are going to measure success or failure of something. ROI means return on investment. Since Todd is measuring how much ticket sales increase <em>compared to</em> how much he spends on ads, the KPI for this campaign is the return on investment.

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Farina Foods manufactures a dog food product called Special Scoops. Farina currently has 20,000 bags of Special Scoops in invent
BlackZzzverrR [31]

Answer:

B. process Special Scoops further into Prime Scoops and Canine Sports to increase profits by $37,000.

Explanation:

Calculation to determine what the decision that Farina should make and the reason is

First step is to calculate the Special scoops

Special scoops = 20,000 bags x ($7 - $1.50) - $20,000

Special scoops =20,000 bags x$5.5-$20,000

Special scoops =$110,000-$20,000

Special scoops = $90,000

Second step is to calculate the Prime scoops

Prime scoops = 15,000 bags x $8 + 10,000 bags x $6 - (20,000 bags x $1.50 + $20,000 + $3,000)

Prime scoops =$120,000+$60,000-($30,000+$20,000+$3,000)

Prime scoops = $180,000 - $53,000

Prime scoops = $127,000

Now let calculate the Profit increase

Profit increase =$127,000 - $90,000

Profit increase= $37,000

Therefore the decision that Farina should make and the reason is: PROCESS SPECIAL SCOOPS FURTHER INTO PRIME SCOOPS AND CANINE SPORTS TO INCREASE PROFITS BY $37,000.

5 0
3 years ago
Which of the following is a correct application of Marginal Analysis? a. You buying 4 pairs of shoes for $240 because you are wi
RoseWind [281]

Answer:

Option d is the right one.

Explanation:

  • Marginal research or analysis to optimize future gains as a decision-making method. In comparison to the expenses incurred by this same behavior, it calculates added benefits. The illustration described demonstrates that the marginal gain is smaller than that of the marginal cost.
  • This involves purchasing goods until the marginal gain is equal to the marginal cost.

The other options aren't sufficient for the scenario provided. But that will be the best alternative for option d.

6 0
3 years ago
Which of the following is an advantage of using technology in recruiting?
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There is not enough info. please provide more.
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Trek Cycles makes two products: X-1 and X-2. It takes 80,900 direct labor hours to manufacture the X-1 and 93,500 direct labor h
Vera_Pavlovna [14]

Answer:

Predetermined manufacturing overhead rate= $2.15 per direct labor hour

Explanation:

Giving the following information:

It takes 80,900 direct labor hours to manufacture the X-1 and 93,500 direct labor hours to manufacture the X-2 Line.

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To calculate the predetermined manufacturing overhead rate we need to use the following formula:

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