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Neko [114]
2 years ago
13

ECO Jeans, Inc. had a mission to become the leading producer of environmentally friendly blue jeans, an emerging and in-demand c

ategory in the apparel industry. Its strategy involved leveraging a network of organic cotton farmers and suppliers of environmentally responsible synthetic materials to create a product that is durable, attractive, affordable, and 100% recyclable. However, because it did not upgrade its outdated production facilities, ECO Jeans could not assemble its products at a low-enough cost to offer the jeans at a price that was attractive to customers. ECO Jeans’ strategy failed because
Business
1 answer:
Sliva [168]2 years ago
7 0

Answer: it was not backed up with strategic commitments.

Explanation:

The reason why ECO Jeans’ strategy failed is because the strategy was not backed up with strategic commitments.

Strategic commitments refers to the decisions that are taken by a company which have a long-term impact on the company.

Since ECO jeans could not upgrade its outdated production facilities, the company could not assemble its products at a low-enough cost to offer the jeans at a price that was attractive to customers. This could have had a positive impact on the company for a long term.

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In unregulated monopoly: a consumers are confronted with a price that is lower than marginal cost. b consumers are confronted wi
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