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Jobisdone [24]
3 years ago
10

Assume that you have been hired by a large international bank that is looking to develop a smartphone app to help college studen

ts with their finances, credit scores, and investments. The new product development process for the app is just beginning, and you are looking at ways that social media usage can be improved during each step of the process. Whatever new product type a firm plans to develop, it will likely follow a formal new-product development (NPD) process. Organizations increasingly use social media to evaluate potential new products. Social media are especially valuable for small businesses and nonprofit organizations, which typically have less money to spend on the NPD process. Match each social media marketing action with the appropriate step of the new-product development process.
Business
1 answer:
wel3 years ago
5 0

Answer:

Determining that smartphone apps and social media aps are important parts of a bank's future plans to reach young consumers. ⇒ <u>New Product Strategy.</u>

Tweeting out the availability of a new smartphone app that helps young professionals manage their financial lives better. ⇒ <u>Product launch.</u>

Inviting younger "fans" of the bank's social media sites to have a free trial of the new smartphone app. ⇒ <u>Test marketing. </u>

Having a Faceb-ook discussion with consumers on what they would ideally like to have from a bank smartphone app. ⇒<u> Idea generation.</u>

Creating a prototype of the smartphone app. ⇒<u> Product development. </u>

<u></u>

Using Tw-itter to ask followers what they are willing to pay for smartphone apps. ⇒ <u>Business analysis. </u>

Developing a social media site that allows college students to review and provide feedback on new product ideas. ⇒<u> Idea screening. </u>

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The CFO of Ward Enterprises is setting up a new activity-based costing system. He has currently finished identifying activities
horrorfan [7]

Answer:

a. Identify a cost driver associated with each activity.

Explanation:

While setting up the new activity based costing system he presently completed the identification of the activities and the cost of overhead is associated with each kind of activity

Now the next step in the activity based costing is to have a identification of the cost driver that associated with each kind of activity

Here cost driver means number of machine hours, number of machine setups, etc

Therefore the first option is correct

6 0
3 years ago
Travis bought a share of stock for $31.50, the stock paid a dividend of $0.85, and Travis sold it six months later for $27.65. W
Luden [163]

Answer:

Dollar profit loss = $3

Holding period return = negative 9%

Explanation:

In order to find the dollar profit or loss return we will add the dividend and selling price because that the dividend plus the selling price is the cash that Travis receives or the positive cash and we will subtract the buying price from it because it is the negative cash flow. So we will add all the positive cash flows and subtract negative cash flow from it in order to find the dollar profit loss or return.

Selling price = 27.65

Dividend = 0.85

Selling price + Dividend= 28.5

Selling price = 31.50

Dollar profit loss or return = 28.50-31.5=-3

Loss= $3

In order to find the holding period return we will divide add the dividend and selling price , subtract buying price from it and then divide it by buying price.

(27.65+0.85-31.5)/31.5= -0.09 = -9%

Holding period return = negative 9%

5 0
3 years ago
**20 POINTS
stiks02 [169]

Answer:

d) increased competition can harm businesses in developing countries

Explanation:

Globalization has increased interconnection and interdependence among world economies. International trade has increased due to the relaxation of border restrictions. Due to globalization, many countries, including the developing ones, have liberalized their economies.

For a developing economy, international trade can cause unfair competition to their young industries. Countries with developed economies can produced goods and services in large quantities and with more efficiency. When such goods get to the developing countries, they will be of a higher quality and a lower price. Producers in developing countries will not be able to compete with such imports, which impedes their growth.

4 0
3 years ago
Excellent Manufacturers Inc. has a current production level of​ 20,000 units per month. Unit costs at this level​ are: Direct ma
Marina CMI [18]

Answer:

The increase in operating profit is $1,829.00.

Explanation:

The rise or fall in the operating income:

= Purchase unit × ( offer price- direct material- direct labor- variable overhead)

The rise or fall in the operating income: = 1550× (2 - 0.26 - 0.4 - 0.16)

The rise or fall in the operating income: = $1829

Therefore the profit will increase by $1829

Here all the fixed cost is not considered because it is a sunk cost and variable and administrative expenses are also not considered because these costs are not going to be incurred for offer.

6 0
3 years ago
A firm in a perfectly competitive industry is currently producing 6,000 units of output and the market equilibrium price for the
OlgaM077 [116]

Answer:

30005

Explanation:

Total Revenue equals price multiple to the quantity produced.

Total Profit= Total Revenue -Total Cost= P*Q- (Variable costs +Fixed Costs)

If we considered TR=P*Q,

in the first period it will be: TR=P*Q=6000*5=30000

in the second period it will be= TR=P*Q= 6001*5=30005

7 0
3 years ago
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