C. It is very important to clearly define your goals in order to function better.
b. The optional pricing strategy (O.P.)
More about optional pricing:
When a company uses optional product pricing, it sets a base product at a lower cost and additional, optional products at a higher price to make up for any losses. Optional products are not required for the base product to function, but they typically improve the customer experience.
The two key components of optional product pricing:
- A base product is the main draw for the customer or the reason they are purchasing. It meets the needs of the customer and does not require the optional product to function.
- A complimentary product(s): A product that a customer who purchased the base product is likely to purchase in order to improve their experience with the base product.
Learn more about pricing here:
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Answer:
2.18%
Explanation:
Effective interest rate = (1+i/m)^n - 1
i is stated as interest rate
m is the compounding frequency
Here, the compounding is quarterly and the effective interest rate is 8%
Since one year is equal to 4 quarter, the value of m is equals to 4
Effective interest rate = (1 + i/4)^4 - 1
9% = (1 + i/4)^4 - 1
0.09 + 1 = (1 + i/4)^4
(1.09)^1/4 = 1 + i/4
1 + i/4 = 1.02178
i/4 = 1.02178 - 1
i/4 = 0.2178
i/4 = 2.18%
Answer: Improve the ad’s quality score.
Explanation:
Rina should try to improve her ad's quality score because even if you pay for an ad, it is not a guarantee that your ad will be picked if it does not have a good quality score.
There will be other people like her who have paid for ads and if hers is not as high quality as theirs, the search engine's search bots will pick those ones up more which would leave her ads lower on the ad hierarchy.
She can try to improve ad quality by including relevant ads and giving users a better landing page experience.