Explanation:
1. Buy insurance: Though insurance is an expenses, it safe guards you and yours business from huge loss.
2. Income from multiple sources: Always do not depend on single income. Make sure that income comes from multiple sources so that you can make your business alive.
3. Have a savings: Entrepreneurs should save money as how much as they can. We cannot know when there will be a profit and when there is a loss. We can only forecast to a particular extent.
4. Limits on Loan: Keep your loans manageable: Do not step into huge loans where it will be difficult for you to manage when there is a sudden lose.
Answer: increase
Explanation:
You have a portfolio that consists of equal amounts of IBM stock and Treasury bills. If you replace one-third of Treasury bills with more IBM stock , the expected portfolio return will increase, ceteris paribus
The expected return for a particular investment are the returns which a an investor expects when he or she invests in a particular investment. In the above scenario, there'll be an increase in the expected portfolio return.
Answer:
Positioning strategies
Explanation:
In business , positioning strategies refers to the efforts that a company can do to influence some sort of perception toward their brands.
In the example above, Markup artfully arranged his products and priced to indicate product rarity in upscale neighborhood.
He did this because for customers with high economic power, presentation of a certain product will create the perception that owning that product indicates high social status. This probably held more value compared to the actual use function of the product itself.
On the other hand, he left his products in open boxes and placed haphazardly on shelves when targeting customers with lower income. He did this because among customers with lower income, presentation tend to matter less compared to the actual function of thier brand.