Henry Clay was called ‘the Great Compromiser’ because he played a major role in formulating the three landmark sectional compromises of his day: the Missouri Compromise of 1820.
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Answer:
The answer is the announcement effect.
Explanation:
This term refers to the immediate effect an announcement has on its audience, which is especially powerful when emmited by an authority or a professional.
The key point of the announcement effect is that the listeners change their behaviour even before the news become true. For this reason, it is especially used in governmental and marketing campaigns.
