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Zinaida [17]
3 years ago
8

The marketing manager of Raven Golf Club finds that the club can increase its market share of it slashes membership prices durin

g the first quarter of the year. However, it would mean that the club will not achieve its target return on investment. This conflict illustrates
Business
1 answer:
Anna35 [415]3 years ago
3 0

Answer:

Conflicts arise between pricing objectives, so sometimes you need to trade-off profit maximizing pricing objectives for market share maximizing pricing objectives, or vice versa.

Explanation:

Your pricing objectives can be either a price that maximizes profit, or a price that maximizes market share and sales volume.

The problem is that most of the times you cannot set one price that will achieve all the possible pricing objectives.

For example, if you want to maximize profit, your price will be high, but your sales volume will be small. If you want to increase your market share, you must sell your products at a low price.

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The national pork board of the united states wants to create more consumer demand for pork products. the board decides on how to
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5 0
3 years ago
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Procter & Gamble determined that its Thermacare Heat Wrap was underperforming and lacked a desired level of growth potential
Kamila [148]

Answer:

Decline

Explanation:

there are four stages of product life cycle

1. introduction

2. growth

3. maturity

4.  decline

In decline stage growth declines as a result of decrease in demand. The best decision at this stage is to divest the asset. Since Thermacare heat wrap was under performing it must be in decline stage and divestment of the brand was done by Procter and Gamble

3 0
3 years ago
Daniel Franco, a free-lance gaming consultant and blogger, needed a new gaming system for his business. After some lengthy revie
Law Incorporation [45]

Answer:

Explanation:

Issue: Will the court rule in support of Daniel’s argument that Nintendo breached the warranty based on reasonable expectation on the performance of an expensive system and statements made while selling the gaming system?

Rule:  There is a creation of express warranty when a seller makes a description of the statement quality, condition or performance of goods sold. This warranty is created by the statement of facts and if the seller uses words to designate the value of the supposed goods, it will only be considered as an opinion that does not create any express warranty.

The customer’s reasonable expectation of the existence of the gaming system based on the price leads to implied warranty. The goods sold should be logically fit for the general purpose for which it is sold. It should be of proper quality to satisfy the implied warranty of merchantability and the goods should fit the particular purpose for which the buyer will use the goods to satisfy the implied warranty of fitness for a particular purpose.

Analysis: Here, the argument of Daniel that Nintendo’s description of the gaming system as “most reliable”, and “durable” asserted that the quality and performance of the gaming system will not stay because these words create general statements that are made as part of sale or seller’s opinion about the goods. These words would be considered as puffery and do not create any express warranty. The higher price of the gaming system would create an implied warranty about the performance of the system, but the switch failed only after the warranty period. When the seller has expressly stated the warranty period as one year, any defects that occur after the warranty period will not breach the implied warranty.

Moreover, the gaming system was reasonably fit for Daniel’s business purpose and worked well during the warranty period. Hence Daniel’s arguments will not stay in front of the court.

Conclusion: The court will not rule in favor of Daniel and Daniel will not be able to recover against Nintendo because no breach of warranty had occurred.

8 0
3 years ago
True or false: zappos sells all four categories of consumer products (convenience, shopping, specialty, unsought)
oee [108]

True: Zappos sells all four categories of consumer products (convenience, shopping, specialty, unsought).

Zappos carries products that are speciality and unsought by consumers.  Using their website, you are able to conveniently order your products with customer service readily available to help. Zappos is convenient because they carry a wide-range of products, brands and styles. They have free shipping and free returns all year, which is something most retailers do not offer.

6 0
3 years ago
Read 2 more answers
Which of the following is true about development? Group of answer choices It involves the movement, over generations, of the bul
leonid [27]

Answer: It involves the movement, over generations, of the bulk of jobs from agriculture to manufacturing and service industries

Explanation:

Development involves the movement, over generations, of the bulk of jobs from agriculture to manufacturing and service industries. Technology is also influenced by technological change.

The least developed countries have most of their populations employed in the primary sector like agriculture and haven't completed the transition from manufacturing to services and have not yet entered the information age.

5 0
3 years ago
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