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Schach [20]
3 years ago
10

Why would a brand seek to establish points of parity?

Business
1 answer:
andrezito [222]3 years ago
5 0

Answer:

A. to show that it should be seen as equal to its competitors

Explanation:

Marketing can be defined as the process of developing promotional techniques and sales strategies by a firm, so as to enhance the availability of goods and services to meet the needs of the end users or consumers through advertising and market research. Thus, it comprises of all the activities such as, identifying, anticipating set of medium and processes for creating, promoting, delivering, and exchanging goods and services that has value for customers. It typically, involves understanding customer needs, building and maintaining healthy relationships with them in order to scale up your business.

Corporate branding can be defined as an act which typically involves using a company's brand name in all of the advertisement process, to stimulate a favorable action on the part of the customers.

Points of parity refers to the basic elements that a business firm is required to have, so as to be considered by its customers and potential customers for the purchase of its products or services.

This ultimately implies that, a brand would seek to establish points of parity to show that it should be seen as equal to its competitors and as such able to offer the same product quality, expertise and satisfaction.

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Southeastern Bank organizes its loan operations based on the market served—consumer, small business, or nonprofit organizations.
bezimeni [28]

Answer:

customer group

Explanation:

Customer departmentalization is where the organization’s activities are ready to respond to and interact with specific customers or customer groups.

This organizational form is used when great emphasis is placed on effectively serving different customer types.

If Southeastern Bank organizes its loan operation based on customers group, this will allow Southeastern Bank to better serve borrowers with different needs by offering customized loan arrangements according to the customers preferences.

<u>Advantages of customer departmentalization </u>

  • Encourages concentration on customer needs.
  • Gives customers feeling that they have an understanding supplier (banker).
  • Develops expertness in the customer area.
  • Saves customers’ time.
3 0
3 years ago
Jack, Jamie, Ronnie, and Stephan own the only computer software manufacturing companies in the country. When Jack increases the
Likurg_2 [28]

Answer: Perfect Competition

Explanation:

This is a situation prevailing in a market in which buyers and sellers are so numerous and well informed that all elements of monopoly are absent.

6 0
3 years ago
Read 2 more answers
X Co. issued 7% bonds with a face value of $200,000. At time of issue, the market interest rate for similar bonds was 8%. The bo
laiz [17]

Solution:

Given that :

X company issued bonds of 7 percent having face value of $ 200,000.

At the time of issue the market rate of interest is 8 percent.

Life of the bonds = 5 years

And interest is paid annually.

Now computing the issue price of bond:

Issue price of bond = ($ 200,000 x 7%) x PUIFA (8%, 5 periods) + ($ 200,000) x PUIF (8%, 5th period)

= ($ 14,000 x 3.99271) + ($ 200,000 x 0.68058)

= ($ 55,897.94) + ($ 136,116)

= $ 192,014

Journal entry of issuance of bond at the beginning of year 1

Date/ period     General journal            Debit                    Credit

Beginning of        Cash A/c                  $192,014          

period 1                Discount of bond      $ 7986

                             payable A/C

                            To bond payable a/c                              $200,000

Bond amortisating schedule using effective interest rate:

Period        Interest expense     Interest expense    Discount         Closing of

                   paid in advance          record                                         book value

Beginning

of period 1                                                                                            $192,014

Period 1      $14,000                     $15361                     $ 1361             $193,375

                                                  ($192,014 x 8%)

Period 2      $14,000                     $15470                     $1470            $194845

                                                  ($193,375 x 8%)  

Period 3      $14,000                     $15588                    $ 1588            $196433

                                                  ($194845 x 8%)

Period 4      $14,000                     $15715                    $ 1715             $198148

                                                  ($196433 x 8%)

Period 5      $14,000                     $15852                     $ 1852           $200000

                                                  ($198148 x 8%)

5 0
3 years ago
The generally accepted accounting principle which dictates that revenue be recognized in the accounting period in which the perf
ipn [44]

Answer:

Revenue recognition principle.

Explanation:

The revenue recognition principle states that revenue is recognized in the accounting period in which the performance obligation is satisfied. The cash-basis of accounting is in accordance with generally accepted accounting principles.

7 0
2 years ago
The _____ is a 1969 agreement among bolivia, chile, ecuador, colombia, and peru to establish a customs union.
MariettaO [177]
Andean Pact, I believe it the correct answer! Hope it helps!
5 0
3 years ago
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