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stealth61 [152]
3 years ago
14

A) What do you understand by the term qualitative research?

Business
1 answer:
nalin [4]3 years ago
7 0

Answer:

Kindly check explanation

Explanation:

An indepth analysis or research which involves non-numerical findings and as such may involve the use of categorical variables such as texts and other non-numerical data in its analysis may be termed as a qualitative research. It is aimed at establishing a comprehensive distinction or categorization of variables in a non-numerical format.

The main differences between qualitative and quantitative research include :

Qualitative research are in textual or non-numeric format while quantitative are numeric

Qualitative research have fixed responses as they use discrete or continous numeric variables while quantitative research aren't fixed and are usually unstructured.

Qualitative research cannot be subjected to statistical analysis as they are non-numeric while quantitative research can be subjected to statistical evaluation.

When conducting a research, the intended problem which one aims to solve with the outcome of the research is referred to as the problem statement.

A good research problem should be clear and lucid enough.

It should address a very specific area of research

It should be rendered in an interpretable manner and open to data collection.

It should be be robust to lead to further investigation.

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