Question

Claire wants to introduce an electric vegetable chopper that can also work on hand-gesture commands. She wants to demonstrate the product to her target audience. Which sales channel should she use to demonstrate her product? Claire should use a ___ sales channel to demonstrate her product.​

Answer 1

Answer:

direct channel (or producer to consumer)

Explanation:

This channel is appropriate when a producer is trying to introduce an innovative product or service and wants to reach a large audience. The best way a manufacturer or producer can sell its products or services directly to consumer is through internet sales.