Answer:
E) A proactive stance allows a company to take advantage of opportunities as they arise.
Explanation:
A proactive marketing stance entails collecting data to use in planning organized promotion campaigns in advance. This marketing stance frees up energy and time which enable a firm to benefit from new opportunities that may arise. A proactive marketing stance ensures that a firm is ready to take advantage of trending windows of opportunity, trending news, and emerging events.
Answer:
percentage-of-sales approach
Explanation:
As the volume of business revenue increases, the percentage of advertising investment over revenue may decrease. The US Small Business Administration recommends between 7% and 8% if sales are less than $ 5 million a year and the net margin is between 10% and 12%.
It seems logical to determine the cost of what we invest in selling, in relation to the sales we are having, for example, the oil companies allocate a penny for each liter of gasoline they sell.
The logic is maintained if we consider that we will never get out of what the company can really afford, our relationship with CFOs will be one of love at first sight, we look great in presentations to management and promote stability.
Of course it does have bad points, and the first is that its approach is wrong because marketing and communication are not necessarily linked to sales.
Answer:
After being served with a summons and a copy of the complaint, one is expected to answer to these summons. After this, it is advised one goes to the court house and file it with the court. Ensure a copy of your answers are sent to the plaintiff. Answering summons on time gives one an edge and thus, the plaintiff would not be able to request a default judgment.
When it comes to investing, the typical relationship between the risks and returns was that the greater the potential risk, the greater the investment return an investor will get. That is why investments are very risky, and an investor must be a risk-taker to attain such success.
Answer:
Portfolio Beta = 1.333
Explanation:
The portfolio beta is the function of the weighted average of the individual stock betas that form up the portfolio. The beta is the measure of the responsiveness of the stock in comparison with the market for any change happening in the market or due to systematic risk. We can calculate the portfolio beta as follows,
Portfolio Beta = wA * Beta of A + wB * Beta of B + ... + wN * Beta of N
Where,
- w refers to the weight of each stock in the portfolio
Portfolio Beta = 0.2 * 0.75 + 0.3 * 1.9 + 0.15 * 1.38 + 0.35 * 1.16
Portfolio Beta = 1.333